- Onboarding Balance/Free Trials. You can offer an onboarding incentive to new customers by way of an initial free credit Balance on their Account to be used within a set time frame but which carries no further commitment. This can encourage customers to start using your service by drawing down against the Balance, and increases the likelihood they will sign-up as a fully onboarded customer.
- Balance as initial commitment. Add a Balance amount to a new customer Account to act as an initial commitment, which allows them to start using the service and gain an accurate insight into their usage level. You can then have a well-informed discussion with them about the most suitable usage-based pricing contract to suit their projected usage level.
- Managing Customer Satisfaction. Use Balances as credits that will be applied to subsequent Bills as compensation for acknowledged service delivery issues, rather than using credit notes.
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Facilitating Balance Adjustments:
- Apply negative amounts to immediately write-off outstanding Balances.
- When setting up to migrate data into the m3ter service create a Balance total, which you can then adjust to accurately reflect the Balance at the precise cut-over date.